MG unveil SUV concept for young, fashion-conscious consumers

The Shanghai Motor Show, held on odd-numbered years (then held in Beijing on even-numbered years) has begun and as we expected there are some high-profile launches taking place. The show runs from April 20 to 29, 2013. China is the world’s largest car market and as such ultimately does have an impact on the cars we drive here in the UK.

MG (you know the one, the British brand with the  iconic octagonal badge) was one of the first to release details of their unveiling at the Shanghai Motor Show on April 20th, an urban SUV concept car. It will be the world premiere of the cutting-edge MG CS concept, designed to slot into the compact SUV sector. MG CS’ design will still provide the sporty edge most SUV consumers desire, yet also cater to the more fashion trendy urban market.

MG says, “A strong horizontal emphasis gives the side profile of the MG CS a distinctive, sporty style and youthful appearance. Creative design, style and charisma dominate the look of this latest MG.”

The MG CS will feature headlights with a multi-faceted ‘shard’ structure which refract light in different colours and shape from the side. Aside from providing vivid design features to woo the youthful fashion focused buyers, MG have yet to release more technical details on this SUV concept. When they do, I will be sure to post them. I am looking forward to see what else emerges from the show this week!