GM to rebadge and sell NV200 vans in U.S. and Canada

In an effort to compete with the Ford Transit Connect, it was announced recently that Nissan will produce a small cargo vehicle that General Motors will sell in the United States and Canada. In this partnership, GM will receive an allotment of NV200 vans from Nissan to sell on as the Chevy Express City cargo van through its dealership network.

"Our fleet customers have asked us for an entry in the commercial small van segment, so this addition to the Chevrolet portfolio will strengthen our position with fleets and our commercial customers," said Ed Peper, US vice president of GM fleet and commercial sales.

Pricing and further details on the new City Express van will be revealed closer to the van's launch, which is expected to go on sale in the U.S. by fall of 2014.

These savvy collaborations and model sharing partnerships have been taking place for some time now. It allows for all involved to increase economies of scale without forcing one company's identity to be taken over by the others. A similar strategic alliance with Daimler was announced in 2010 which lead Renault last year to start building passenger and cargo carrying versions of the Kangoo for Mercedes-Benz, known as the Citan van.

 

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