The next big thing

Well 2016 is very nearly behind us. From Brexit to Trump, to talk of Toblerone bars getting smaller (you may remember the space between the triangles was increased), there was no shortage of news about change on the horizon.


We might not know what’s around the corner but no doubt it’s going to be an interesting year politically and as ever, technologically. And the clever bods at PwC have an interesting perspective on what this uncertainty may mean in reality.


They think that this will result in the auto industry working out how to better match what they produce alongside changing demands. So in practice this could mean grabbing the recent popularity in SUVs and superminis to create more small SUVs.


So... what do you think could be the perfect auto hybrid? Might be a good conversation starter if the festive season has left you a bit zoned out. It has to be something that consumers have never considered but want it the moment they’ve seen it.


Enjoy the rest of the year and see you in 2017!

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